ŠPORTNA LOTERIJA, FRIENDS OF RISING FUTURE PROJECT
Športna loterija is the largest sports betting provider in Slovenia. Its offer includes predictions, e-games, virtual games and lottery tickets. Športna loterija is a signatory to the Standards for Responsible Gambling, which commits it to socially responsible gambling and to balancing profit, players’ expectations and preferences with the maintenance of public order, in particular the prevention of gambling addiction and the protection of vulnerable groups.
It is committed in its activities to gambling as an activity of particular social importance. In addition to providing consumers with a safe and balanced gambling offer, this activity represents a unique source of funds for disability, humanitarian and sports organisations.
Luka Steiner, Board president, Športna Loterija
Why did Športna loterija decide to become a Friend of Mediana – Rising Future?
In modern business, it is important to make informed decisions, based on research and data. We have successfully collaborated with Mediana Research Institute on several occasions in different areas. It is therefore a logical extension of our cooperation, where we can learn about young people’s perspectives on research, the meaning and interpretation of data, and the understanding of different industries, with a trusted, reputable partner. This brings us a number of advantages as a company that can find itself on the market either as an employer or as someone looking for specific competence: we become more visible, we get a better understanding of what the main challenges are for young people and, last but not least, as an employer, we can thus choose between the options that are best for the company. It is a sustainable approach to building reputation, familiarity and engagement in an increasingly dynamic and unpredictable labor and skills market. Given the situation we find ourselves in, this represents a major competitive advantage.
What message would you give to the students – young researchers who will take part in the project? Can you offer them some good advice to guide them on their way to the world of research and social responsibility?
Data, numbers, research findings are not limits to creativity, but the basis for creativity. In everyday business life, many different decisions have to be made, so informed, data-driven decision-making is necessary and desirable. CSR strategies are no exception. So, you will be helping to solve an important challenge. Knowing the field you will be researching is very important, so it is worth taking the time to learn about it. It’s like good training in sports – it’s always rewarded with a good result.
